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AI, to have an an eye to look into ads​

14Apr2016

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AI, to have an an eye to look into ads

 




이혜미 2016-04-07



 

The value of big data and AI is becoming crucial for personalized marketing and advertising. Recobell, a personalized recommendation solution company, is using algorithm which helps to predict purchase conversion rate and achieved an increase in sales with average rate of 3% through e-commerce service. 


Furthermore, new technology such as analyzing human's emotional express to apply even deeply customized advertising targeted individually is coming next. YDM Group representative said that they will be preparing for the new changes coming towards in Advertising / Marketing industry by digital power.

 

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